Daily deal websites are a group of sites that offer deals, coupons and discounts from various other businesses. The deals in question could be for physical products, services, days out, or even holidays. New deals, as the name may suggest, tend to be added every day but they all either have limited availability or are only valid for a certain time. By far the two most prominent of these sites are Groupon and Wowcher, though there are a number of other websites around that fall into this category too.
These sites can be great money-savers, but it is also possible to make mistakes with them. If you want to get the most out of these sites and ensure you get good value out of them, there are a few things to bear in mind.
Always Check the Newsletter
If you want to get the most out of these sites, then the first step will be to make sure you don’t miss deals you might benefit from. The easiest way to do this is simply to sign up for their newsletter (this will usually be the first thing they ask you to do when you visit their site), and make sure you take the time to look through it every time it pops into your inbox.
This is always good practice when shopping online, but especially with daily deal websites. Postage is generally different for every deal offered and is generally hidden in small print away from the main price. Often, a bargain deal comes with free postage. At other times, small items come with a seemingly excessive postage charge of several pounds, and this can represent a significant portion of the overall price and easily be enough to turn a good deal into a bad one.
When the item being offered is a physical product, it can pay to look around the web a bit. While all the items being sold on these sites are discounted, prices are only reduced relative to the price usually charged by the specific business that is making the offer, and this may not be cheap. It is not uncommon to find the exact same product cheaper elsewhere – notably on eBay or Amazon – and at the very least finding it on a site like Amazon may also give you a chance to see customer reviews.
Don’t Buy Unnecessary Things
These kind of websites rely partly on impulse buying, and while the newsletter might be a good way to ensure you don’t miss deals it can also serve to encourage unnecessary purchases. The idea is that you see something that looks nice or fun, the price seems good, and it has quite a big discount applied, so you buy it quick before the item runs out and worry later about whether you should have done so. There is nothing wrong with treating yourself sometimes, but for the most part you should actively avoid this kind of buying behaviour. Think carefully and try to be sure that an item is something that you would have bought anyway, something that will be genuinely useful, or just generally something you won’t regret buying later.